The Voice of Laura Chase

It’s been quite a ride starting my own business since the radio station was sold last August.  I’ve joined the Sarasota Chamber of Commerce for networking in our community, and have really enjoyed voicing some great bits in my Voice-Over studio.

However, push has come to shove and it’s time to overcome the lifelong fear of Cold Calling potential clients.  

I grew up in a household where my parents owned their own business, and the business phone was our home phone. Therefore, I learned early on how to engage with clients and customers that were seeking us out for business. On the other hand, I also worked in telemarketing selling maintenance agreements for products sold at Sears.  The latter made my blood run cold…and still does.

I have never, ever, enjoyed selling anything through cold calls, and it is a hurdle that I am about to conquer due to sheer necessity.  The difference now is that companies and businesses want and need the services and product that I offer. Many need a friendly, professional voice for their phone system, web video, commercials, e-learning/training videos, etc…so I am simply making my business made known to them.  Plus, I have the privilege of proving to them that they can rely on me to provide a product that is professional and on-time, each and every time!

So…I’m going public, right here and right now, facing the fear and forging ahead into cold call territory.  I anticipate having a positive update on this subject within 2 weeks.

And I will start as soon as I thaw out my frozen fingers and pick up the phone!